The other morning was… well, let’s just call it character building.

I’m juggling homeschool lessons, packing the car for co-op, squeezing in a real estate client call, and mentally running through...

Because word of mouth is still one of the most powerful marketing tools for moms in business

Here’s the truth: most of my best clients haven’t come from billboards, fancy funnels, or me trying to dan...

Confession: lately I’ve been feeling like I’m failing a pop quiz I didn’t study for.

Between Working Moms of San Antonio, real estate, and, you know, keeping three children alive, I keep wondering if...

Because sometimes the clearest visibility lessons come from a full-on meltdown over… friendship bracelets.

So there I was…

Sitting at the kitchen table, snack crumbs everywhere, and my 7-year-old...

Hello fellow working Mommas,

My name is Julie Pursch, and along with being a mom of 1st, 3rd, and 5th graders, I am also a

family medicine physician. I volunteered to write this year’s Heal...

 (and this is the part where you all chime in and welcome me...right?!)

Good grief, if I had a dollar for every course, masterclass, or freebie I’ve downloaded, I could probably…just buy another cour...

How My 7-Year-Old Became My Accidental Publicist

And now I’m totally rethinking everything I thought I knew about personal branding…

Let me set the scene

I’m at yet another volleyball practice...

Okay, so technically my family’s version of “back to school” looks a little different. (Shoutout to my fellow homeschool moms—you know the chaos never really left.)

But for most of you, the backpacks...

Because insomnia, existential dread, and business planning love to hang out.

Let me really quickly set the scene:

It’s approximately 2:07 AM.
I’m under a blanket, phone brightness on low, trying n...

Lately, I’ve found myself squarely in what the internet has lovingly dubbed the We Do Not Care Club. If you're not familiar, it's basically this: a growing number of women—usually in midlife or dancin...

Let’s just start with the truth: I didn’t set out to build a business community for moms.

I was just a working mom, trying to get my work done—and wondering why it all felt so dang lonely.

Sure, I h...

Branding isn’t just about logos and colors—it’s about telling your story, building trust, and creating connections.Whether you’re a small business owner, freelancer, or professional looking to stan...